I have briefly described the decision making process and decisional and information retrieval behavior. Now, in addition to information retrieval behavior, I will examine and research the way in which people can make mistakes when processing and interpreting information. It is important that business intelligence software solutions keeps track (and makes visible) of which data and attributes a manager has been monitoring (Borgman, 1994). An important variance between people at the operational level and senior managers at the strategic level is that the latter demands more different and non-routine information in order to make decisions. Thus, information is more difficult to interpret and to internalize.
